Robert Elmer "Bob" George (November 12th, 1925-August 20th, 1986)[1] was an American businessman and monster truck promoter out of Saginaw, Michigan. He was the co-founder of the United States Hot Rod Association (USHRA), and its parent company, SRO Motorsports.
Life[]
In 1974, the USHRA was founded as "Truck-O-Rama" in the late 1970's by Bob, along with Ed Thayer and Tony Vaccaro.
By the early 1980's, the company became known as SRO Motorsports and began promoting events under the USHRA banner. The early events focused on tractor pulling and mud bogging, and were primarily held in stadiums and arenas. Often, specialty vehicles were booked for events as intermission entertainment between competitions.
Death and legacy[]
On August 20th, 1986, Bob passed away at 60.[1]
In 2016, Bob was posthumously inducted into the International Monster Truck Hall of Fame.